Lee Odden is the CEO of TopRank Online Marketing, a Minneapolis based digital marketing agency specializing in strategic internet marketing consulting, training and implementation services including: Content, Search, Email and Social Media Marketing. A veteran internet marketer, Odden has consulted for leading B2B companies including: HP, McKesson, BT, Marketo, PRWeb, StrongMail and the PRSA. Odden has been frequently cited for his search & social media marketing expertise by leading industry and business publications including The Economist and Fortune Magazine. As an active thought leader in the search marketing industry, he’s contributed to top industry publications such as Mashable, MarketingProfs and writes a column called “Social Media Smarts” for ClickZ. He also publishes one of the most popular marketing blogs on the web, TopRank’s Online Marketing Blog, recognized as a leading business blog by Advertising Age, Junta42 and Social Media Examiner, attracting hundreds of thousands of visitors and over 48000 subscribers. Odden is currently writing his first book, “Optimize: Win more customers with Social Media, SEO and Content Marketing” to be published by Wiley in 2012. ____ Frank J. Kenny is the leading authority on social media for Chambers, and their members, in the Chamber of Commerce industry. As a faculty member for the US Chamber of Commerce Institute for Organization Management (IOM) Frank instructs on C460 – Integrating Strategic Technology Solutions and

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